Lifecycle Emails for Shopify Stores

Published at May 19, 2016May 18, 2016 In Category Shop Tips Tags: engage customers, lifecycle emails 2 Comments

Lifecycle emails are sent to customers at different points during the lifetime of their interaction with your Shopify store. These emails extend your interaction with the customer beyond a single purchase on your store. You can build loyalty and engagement, create advocates, and get repeat purchasers using these emails. All of these ultimately increase your brand value and revenue.

In this post, we will look at the importance of lifecycle emails, highlight the different types of emails, and list a number of Shopify apps you can use to automate lifecycle emails. Read More…

Add a Header Bar to Increase Order Values on Shopify

Published at May 4, 2016May 3, 2016 In Category Shop Tips Tags: average order value, header bar, order value, Recommendations 2 Comments

A number of major brands use a header bar to display useful and relevant information to their online shoppers. If you have a Shopify store, you can take advantage of this very visible area even if it isn’t a part of your store’s theme. You can accomplish this through a number of free and paid apps.

In this post, we will go over how a header bar can enhance your online store, some ideas of what you can include in the bar, and list a few simple Shopify apps you can use to add the bar. Read More…

How to Encourage Product Reviews on Shopify Stores

Published at April 20, 2016April 20, 2016 In Category Shop Tips Tags: product reviews, testimonials 1 Comment

As your Shopify store grows, creating new and unique content can start taking up a lot of your time. One way to help get unique content on your store is through product reviews. Reviews are extremely helpful as they provide information about your products from a user perspective. This helps build trust in potential customers, and can also improve search optimization.

In this post, we’ll go over four ways you can encourage customers to provide product reviews, and look at a few Shopify apps that can be used for review management. Read More…

New Shopify Plugin to Sell on WordPress Sites

Published at April 7, 2016April 7, 2016 In Category Shop Tips Tags: shopify plugin, wordpress Leave a comment

Shopify recently announced the launch of a new Shopify plugin for WordPress. The plugin neatly packages the Buy Button so that you can embed Shopify products on WordPress sites without using any code.

In this post, we’ll quickly explain the Shopify Buy Button, and walk through the settings and set up of the new Shopify plugin for WordPress. Read More…

Use the Shopify Buy Button to Sell on External Sites

Published at March 30, 2016August 2, 2019 In Category Shop Tips Tags: buy button, sales, sales channels 18 Comments

A Shopify store may not be your first or only presence online. Many people build a following on external sites or blogs before thinking of selling products online. Even after starting a Shopify store, some people may want to continue their presence on external sites or blogs. In such cases, you don’t always have to send people over to your Shopify store to purchase products. You can start selling your products on external sites by embedding the Shopify Buy Button on those sites.

In this post, we will go over how to set up the Buy Button for your Shopify products, and the advantages and limitations of using the button. Read More…

March 2016 Edition: Top Shopify Apps

Published at March 23, 2016March 22, 2016 In Category Shop Tips Tags: free apps, Recommendations Leave a comment

Every quarter, we list highly rated apps that allow you to beef up the features in your Shopify store. In this edition of top Shopify apps, we list free apps that allow you to take pre-orders for out-of-stock products, get better analytics for your store data, enable loyalty points to reward customers, implement live Facebook chat for customer support, and automate thank you emails for a personalized touch. Read More…

Value Metrics to Grow your Shopify Store

Published at March 17, 2016August 2, 2019 In Category Shop Tips Leave a comment

Value metrics are key data points that can help you understand and grow your Shopify store. You can find different reports in your Shopify dashboard. These reports can help you get a picture of where your business stands. But, it can be challenging to figure out which data or metric to focus on and how to improve them.

In this post, we list the top five value metrics that Shopify store owners can prioritize to grow their store and their business. Read More…