Highlight Free or Flat-Rate Shipping with the New Shipping Bar App to Boost Sales

highlight shipping discounts shipping bar

Free shipping is the top incentive for 9 out of 10 consumers to shop more on an online store, according to this Marketing Land article. In addition, almost half of online shoppers will add to their carts to qualify for free shipping. Free shipping tends to be one of the strongest drivers that affects customer behaviour.

With that in mind, we’re excited to announce our new Shipping Bar app for Shopify stores that can help you highlight free or flat-rate shipping so that you can boost your sales and grow your average order values. Read More…

Sell Time Bookings and Appointments Using Shopify

time bookings featured image

In this post, we take a look at how you can sell time bookings and appointments through Shopify. This means that customers can pick a time and/or date in a calendar, and pay via Shopify’s checkout to complete their registration for the appointment. Shopify has a number of apps that can help enable calendar bookings or date pickers so that registrations can be completed on your store, rather than using or going to a third-party calendar provider. Read More…

Create and Sell Online Courses via Shopify

Online learning has been growing in popularity over the last few years. The barriers to set up online courses have been reducing where it is no longer large organizations or institutions who are able to create these courses.

Online learning allows providers to share their knowledge at a low cost, and allows learners access to this low-cost learning from anywhere and at any time. In this post, we’ll take a look at a couple of ways you can use Shopify to sell online courses. Read More…

3 Email Marketing Tips for Shopify Stores

Email marketing plays an important role in a brand’s growth. A majority of people still prefer emails for commercial communication, and 81% of US online shoppers are more likely to make additional purchases due to receiving emails. In this post, we go over 3 email marketing tips for your Shopify store that you can quickly implement and start connecting with your customers.

We’ll take a look at how you can get email subscribers, automate emails, and create some simple campaigns. Read More…

Customer Happiness – October 2016

happiness report

Today we’re taking a look at our customer service team’s performance metrics for October. Our happiness reports give us a way to continuously evaluate our performance and to share our goals publicly each month.

In October, our goal was to bring happiness ratings back up to 100% and maintain our average response times. Here’s how October compared to our September report: Read More…

November App of the Month: Shopify Products on Facebook Messenger

Facebook Messenger is one of the most popular chat applications in the world. According to a report by Statista, the app had roughly 1 billion monthly active users as of July 2016. This makes Messenger an ideal platform for social selling through Shopify.

In this post, we’ll take a look at how you can use the Messenger app by Shopify to sell products directly through Facebook Messenger, and enable store chats and notifications within the messaging app. Read More…

Prepare Your Shopify Store for Black Friday and Cyber Monday

holiday shopping black friday and cyber monday

With the holiday season approaching, it’s time to get your store ready for the sales and promotions, if you haven’t already. Shoppers tend to do almost half of their holiday shopping online. This means that you can capture part of these sales by promoting sales on your Shopify store.

In this post, we’ll take a look at five tips you can use to boost sales during Black Friday (November 25) and Cyber Monday (November 28) this year. Read More…

How to add Pricing Tables on Shopify Stores

For some eCommerce stores on Shopify, there are products and services that are similar to each other, but have tiered pricing. This tiered pricing typically reflects the number of features that are included in that tier. By default, customers would have to go to the individual product page to see what these features are. However, you can make their life easier by adding pricing tables on Shopify to give an overview and comparison of these features.

What am I talking about? Here’s an example of pricing table that Shopify uses to show their plans.

In this post, we’ll take a look at why and when you can use pricing tables, and do a quick walkthrough of a free app that allows you to add pricing tables to your Shopify store. Read More…