Customer service plays a huge role in growing your business and building your brand. According to a RightNow report, 55% of those surveyed became customers of a company because of their reputation for customer service. Great service attracts new business, and helps you not only keep existing customers, but build loyalty amongst your customers.
The reason is because it is through customer service that you can make customers feel that they are not just an order number for your business. A great customer interaction and complaint-resolution tells them that you care more than just making money. Read More…