How to Manage Unhappy Customers for your Shopify Store

great customer service

Part of running a successful Shopify store is great customer service. As your store grows, there may be times when some customers are not satisfied with the products they received. When you have unhappy customers, it is important to understand where their expectations were not met, and keep some principles in mind to manage and create a great customer experience.

In this post, we look at five tips about customer service that can help you impress an unhappy customer, to hopefully turn them into advocates. Read More…

How to Calculate Sales Tax for your Shopify Store

sales tax

Sales tax can be one of the most onerous operational things for your business selling on Shopify. Sales tax implications can vary greatly depending on the structure of your business, and the region you operate within. It is up to the business to remain compliant with sales tax laws in the applicable regions, and there can be lots to think about.

In this post, we will do a quick overview of when you need to charge sales tax, how to set it up in Shopify, and some Shopify apps to help you manage sales tax. Read More…

Shipping for Shopify Stores 101


There’s a lot of thought and effort that goes into coming up with a product that customers want to purchase. As a new Shopify store owner, you want to focus on selling your product and create a good customer experience. Part of this experience is shipping for Shopify stores, which can also have a huge impact on your margins and profitability.

In this post, we’ll go through an overview of all things related to shipping for new store owners including some key terms, different ways of structuring shipping costs, and some Shopify apps and services you can use to manage your shipments. Read More…

June 2016 App of the Month: Shippo for Shopify

social selling through Shopify

As your Shopify store and inventory grow, managing shipments can become more and more complex. Many times, merchants may use different shipping providers, and use each provider’s online portal to manage shipping for that provider. This can become cumbersome as your shipping information is spread out in different places. This is where the Shippo for Shopify app can help.

In this post, we will look at how you can use Shippo to manage all aspects of shipping in one place, and the different options provided by the app. Read More…

Customer Happiness – May 2016

happiness report

Howdy! Today we’re breaking down our customer service team’s performance metrics for May. Our happiness reports give us a way to constantly evaluate our performance and to share our goals publicly for each month.

In May, we looked to improve happiness ratings while maintaining our previous decreases in average response times. We also wanted to increase replies within 12 hours. Here’s how May Read More…

May 2016 App of the Month: Product Reviews App

social selling through Shopify

We recently wrote about how to encourage product reviews from customers and featured the Product Reviews app by Shopify. The app allows you to add a reviews area to your product pages, and manage these reviews, including bulk actions.

In this post, we take a deeper dive into the free Product Reviews app and look at the various options in the app. Read More…

Lifecycle Emails for Shopify Stores

lifecycle emails

Lifecycle emails are sent to customers at different points during the lifetime of their interaction with your Shopify store. These emails extend your interaction with the customer beyond a single purchase on your store. You can build loyalty and engagement, create advocates, and get repeat purchasers using these emails. All of these ultimately increase your brand value and revenue.

In this post, we will look at the importance of lifecycle emails, highlight the different types of emails, and list a number of Shopify apps you can use to automate lifecycle emails. Read More…